Tutorial: Leveraging Frost & Sullivan Megatrends Studies to Drive Business Strategy

Objective:
Understanding the key growth services within our Megatrends research cluster.

What can I expect?
Our 45-minute session will allow participants to:

• Get an outline of the various types of research deliverables within the megatrends research clusters
• Uncover the different levels of each of the deliverables
• Determine the benefits that can be obtained from each type of deliverable

Why should I attend?
Frost & Sullivan’s Growth Innovation Leadership Council offers an exciting opportunity for Partners to join a short tutorial session on megatrends research studies, where we will give a thorough explanation of how to interpret the various kinds of research outputs.  We strongly recommend and encourage all Partners to participate in this session to obtain insights regarding our research work and effectively use them for business planning and strategy.

Why is it important?
Frost & Sullivan’s Megatrends team draws on over a decade of expertise in analyzing trends and short-term signals that will most affect businesses in the near future. The Trend Opportunity Profiles and Growth Opportunity Analysis studies are specific trend opportunities across industries driven by megatrends that our clients can directly leverage to derive actionable insights to drive business decisions. Each one of our deliverables will include a deep dive analysis of future trends highlighting the areas of growth and disruption potential in the next 5 – 10 years, in-depth regional analysis, impact and certainty scale assessment of the trends, and also new growth opportunities leading to new revenue channels.

Background:
Frost and Sullivan’s Megatrends research cluster, over the past years, has done quite a lot of studies and insights on megatrends that tend to be long-term and far-reaching in their impact. The megatrends we track are categorized across 5 major themes – called the BEETS framework. Within each of these themes, we identify the most disruptive transformative trends that can have cross-industry implications. After identifying the trends, we constantly monitor, analyze, and try to contextualize our observations. And as the outcome, we create what we’d like to call Trend Opportunity Profiles and Growth Opportunity Analysis studies.