Critical Issues

Navigate the future of growth and
innovation with confidence.

2023 Critical Issues

Each year, Growth Partners vote on the most important issues facing their industry, in their region of the globe. The annual Critical Issues become the key areas of focus for Partner discussion and Council events throughout the year.

Americas’ Critical Issues

Embracing Opportunities of Disruptive Technologies

Embracing Opportunities of Disruptive Technologies

Areas of Focus:

  • Scenario visioning to develop and early warning system mitigating future risk
  • Leveraging AI-driven technologies to create efficiencies
  • Enabling disruption via digital transformation
Growing Beyond Core Customers and Brands

Growing Beyond Core Customers and Brands

Areas of Focus:

  • Developing new customer segments to extend your core
  • Growing your brand through adjacencies to create market relevancy
  • Getting buy-in from the sales organization
  • Creating a frictionless customer journey
Creating a Dynamic Culture of Innovation

Creating a Dynamic Culture of Innovation

Areas of Focus:

  • Using fast fail methodologies instead of linear methods of innovation
  • Encouraging stakeholder’s embrace of and risk appetite for breakthrough innovation
  • Building a culture of continuous improvement
Strategic Planning for 2030 and Beyond

Strategic Planning for 2030 and Beyond

Areas of Focus:

  • Being agile in response to changing external factors
  • Keeping up with the fast pace of change
  • Aligning the organization for your top competitive priorities

APAC’s & MEASA’s Critical Issues

Disruptive Technologies

Disruptive Technologies

Area of Focus:

  • Interaction with Customers
  • Disrupting Business Operations
  • Displacement of Existing Technologies
Industry Convergence

Industry Convergence

Area of Focus:

  • Technology Convergence
  • Competition Convergence
  • Vertical Market Convergence
  • Product Convergence
Innovation In Business Models

Innovation In Business Models

Area of Focus:

  • Maximize revenue growth from the existing set of products
  • Utilize existing assets and capabilities to expand business across the value chain
  • Enable faster customer acquisition through “as a service” payment models
Strategic Planning for 2030 and Beyond

Strategic Planning for 2030 and Beyond

Areas of Focus:

  • Being agile in response to changing external factors
  • Keeping up with the fast pace of change
  • Aligning the organization for your top competitive priorities

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Membership with the Growth Innovation Leadership Council of global visionaries is key to propel your organization into the next realm of this innovative age. Apply to join and a representative from our Membership Services Team will contact you to detail the benefits of the program and provide a behind the scenes tour of our exclusive partners-only portal.

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